The game is exactly the same as the original Cards Against Humanity, but the box is stupendously pink and it costs $5 more. The extra cost was tacked on to make fun of the ridiculous surcharges for women’s products dubbed the “Pink Tax”. The profits from Cards Against Humanity for Her are being donated to EMILY’s List,an American political action committee (PAC) that aims to help elect pro-choice Democratic female candidates to office.
“We crunched the numbers, and to our surprise, we found that women buy more than 50 percent of games,” said Cards Against Humanity community director Jenn Bane, who has worked in the tabletop games industry for almost five years. “We decided that hey, it’s 2017, it’s time for women to have a spot at the table, and nevertheless, she persisted. That’s why we made Cards Against Humanity for Her. It’s trendy, stylish, and easy to understand. And it’s pink.”
“Women love the color pink,” Bane added.
This is not the first time that the company has produced a parody set for charity; having donated to groups like Donors Choose and the Sunlight Foundation. You can support their cause by picking up Cards Against Humanity for Her on CardsAgainstHumanityForHer.com for $30. The game is a limited edition that is expected to sell out.
Cards Against Humanity for Her was released with two new expansion packs: the Weed Pack ($5) and the Period Pack ($5). All of the packs are available at CardsAgainstHumanity.com.