Gen Con Announces Convention Pop-Ups in US Game Stores

Can’t make it to Gen Con this year? Don’t fret! You can still join in on the fun. Gen Con has announced Pop-Up Gen Con, a new program in collaboration with game stores around the country.

“We’re excited to bring the Gen Con experience to more tabletop gaming fans than ever before through our new Pop-Up Gen Con program,” said Gen Con President David Hoppe. “Local game stores that combine community space with traditional retail are the heart of the hobby, and we’re proud to be a part of that by connecting with gamers nationwide.”

Pop-Up Gen Con will give you a chance to play per-release copies of new games from major publishers at participating stores before they go on the market and watch live-streamed content from the Indiana Convention Center. This is a fantastic way to get a small slice of the Gen Con excitement without the huge crowds and travel costs.

“As a leader in the hobby game business, we are excited to be working with the clear leader on the hobby game convention circuit,” said Mike Webb, VP of Marketing for Alliance Game Distributors. “The opportunity to bring a slice of the excitement of Gen Con to Friendly Local Game Stores around the country is a dream come true.”

“Gen Con has been the most influential gaming convention in the world for decades. Many gamers look at attending the show as a bucket-list event,” said Travis Severance, Owner of popular Rochester, NY game store Millennium Games. “Having the opportunity to bring a little taste of that to local customers is a great opportunity and a huge honor. We look forward to an exciting premier year and many more to come.”

Information about participating stores, featured games, and attendee registration will be announced in the coming months on the Gen Con website. Pop-Up Gen Con registration will be available for a small fee and include a commemorative badge and an exclusive pin. Gen Con returns to Indianapolis August 1-4, 2019.

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